Impossible Things Before Breakfast

The Art of Authenticity and Branding

Jun 23, 2020

In this episode, hosts Cara Nava and Scott Nava discuss Authenticity and Branding in Business.

We share five key areas that are crucial to developing and delivering your brand. We discuss how being authentic demonstrates a brand’s values and credibility as well as its relationship to consumer confidence. We will explore values, realistic vs. Inspirational representation, social listening, brand story telling and revisions to your branding approach.

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The Impossible Things Before Breakfast is an unfiltered business and self-improvement podcast intended to inspire entrepreneurs and creative professionals. Brought to life by husband and wife partners, Cara and Scott Nava, they’ll bring you inspiration, advice and resources on how to elevate your life from business, lifestyle to wellness. Cara and Scott Nava are photographers and Co-Founders of Carasco Photo & Video. Their studio appeals to a discerning clientele including numerous celebrities and is known for their signature style, producing cutting edge runway shows and editorial shoots.

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